USPS 2017 Promotions

The Postal Service has filed a notice with the Postal Regulatory Commission (PRC) asking for approval on a 2017 Promotional Program as well as adjusting certain prices in the First-Class Mail Parcels product.   The 2017 program would consist of six separate promotions that would be held throughout the 2017 calendar year.   The Postal Service is […]

USPS Rate Expired Sunday

On Sunday, the 4.3 percent exigent surcharge USPS is billing postal customers expires. That means prices will go down on Sunday, absent some governmental action to keep the emergency rate the Postal Regulatory Commission allowed because of USPS losses during the Great Recession. That has at least one marketing vendor so excited. Pitney Bowes created […]

2016 USPS Promotions and Incentives

As we enter 2016 more and more companies are looking to utilize multi-channel campaigns. These campaigns integrated both print and digital communications to help drive a better response and ROI. One of the single most expensive area in a direct mail campaign is the postage costs. Now the USPS has been providing promotions that allow […]

USPS Proposes New Print Technology Promo

New promos from the USPS for 2016. The U.S. Postal Service is looking to modify its 2%-off promotions for 2016, with a move toward motivating direct mailers to do A/B testing and to try out advanced printing technologies to increase customer engagement and response. Among the five promotions the Postal Service submitted yesterday for the […]

PRC Approves USPS Price Adjustments

Washington, DC – Today the Postal Regulatory Commission issued Order No. 2472approving the Postal Service’s price adjustments for Standard Mail, Periodicals, and Package Services. The prices are scheduled to take effect May 31, 2015. In Order Nos.2378 and 2398, the Commission remanded the price adjustments for Standard Mail, Periodicals, and Package Services to the Postal […]