Why No One Talks About Print Marketing Anymore

This article hits the nail on the head with the way it outlines how certain people look and think about print marketing today. Print is Dead. Print is to expensive. Customers don’t respond to it anymore. You can’t personalize it. Digital is the wave of the future and print is a thing of the past. […]

"Tech Up" Direct Mail

Direct mail continues to lead all other direct marketing communications in ROI. This is why most marketers have not abandon direct mail and have looked for ways to integrate it with online campaigns. ¬†As direct mail continues to evolve and as technology continues to evolve we need to look at new ways to incorporate the […]