Our Industry Is at a Crossroads — and Inkjet Is Driving, Says Canon

Interesting overview from Canon on the state of the printing industry. What do you think? Please share your thoughts.

Canon U.S.A., Inc. claims a 25% market share of all digital pages printed in the U.S. over the past 12 months, according to Dennis Amorosano, Vice President and General Manager of its Business Imaging Solutions Group, Marketing Division. That equates to approximately 75 billion pages in 2014. In the U.S. and Western Europe, the firm now has 44% market share in the continuous-feed print arena, Amorosano said at a Tuesday luncheon. Emphasizing the importance of software to customers, the firm is looking for 100% growth, led by its PRISMA product, by year’s end.

Canon’s cut-sheet business also grew by more than 30% in 2012 and 2013. Targeted at commercial print service providers (PSPs), its new, 70- and 80-ppm (page per minute) imagePRESS C800 electrophotographic series can be seen running full color at 2400×2400 dpi (dots per inch) resolution in Booth 613. An exhibit called “Enabling Creativity without Boundaries” is both “busy and large,” said Brian Dollard, Director of Product Marketing.

“The industry is at a crossroads, driven by inkjet,” Dollard said. Inkjet takes center stage in Canon’s booth, which includes samples from the Niagara press due out in mid-2015. While the B3-sized sheetfed inkjet press is not physically on the floor, the Niagara Theater sports a video wall with live presentations. Installations are being planned for early next year.

Niagara has been in development for nearly five years, and more than 200 companies have had input into the new press.

Jason Tews, VP of Marketing at Kelmscott Communications, Aurora, IL, summed up his relationship with the OEM: “Canon listens.”

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