Print and Digital Ads Influence

LIVONIA, Mich.–(BUSINESS WIRE)–Nov 1, 2018–Valassis, a leader in activating consumers through intelligent media delivery, today announced results of a new study, examining consumer behavior when it comes to entertainment and travel. Based on responses of over 1,700 consumers, Valassis uncovered several factors impacting consumers’ planning and purchasing decisions for various activities, including movies, concerts, sporting […]

Quad Graphics to Acquire LSC Communications in All-Stock Transaction

Business Combination Creates Highly Efficient Print Platform to Fuel Quad’s 3.0 Transformation and Strengthen the Role of Print in a Multichannel Media World Quad/Graphics, Inc. QUAD, +3.58% (“Quad/Graphics” or “Quad”), a leading marketing solutions provider, and LSC Communications, Inc. LKSD, +4.69%(“LSC Communications”), a leader in print and digital media solutions, today announced that their boards of directors have approved a […]

Get this….A Printed Toy Catalog

It is true! Amazon is going old-school. The company is reportedly planning to print up a toy catalog for the holidays. This will be a lot like the one that Toys R Us used to print up before it went bankrupt. The catalogs will be mailed to millions of Amazon customers and will also be available at Whole […]

Why Marketers Can’t Count Out Printed Magazines in 2018

The following article was originally published by Publishing Executive. To read more of their content, subscribe to their newsletter, Reboot. Media pundits like to claim that the magazine industry is failing and that print is an antiquated medium. True or not, the “print is dead” drumbeat inevitably taints the perception media buyers have of print as a […]

Hot New Products to See at PRINT 17

Here’s a sampling of just some of the new products that will be highlighted during PRINT 17 Sept. 10-14 in Chicago. Visit www.Print2017.com for more info on the show. The Océ Colorado 1640 roll-to-roll printer from Canon USA. The Océ Colorado 1640 printer, from Canon Solutions America, Large Format Solutions – LFS, will be spotlighted. With top speeds […]