Two Sides Celebrates Earth Day

CHICAGO — April 22, 2016 — Two Sides North America celebrates Earth Day (April 22, 2016) with the release of an engaging new infographic that illustrates key facts about how paper is made. Busting Myths About How Paper Is Made Designed to bust myths about paper production, and about other forest products, the new infographic […]

Direct Mail Lives

I’ve said it before: Print is not dead. In fact, as one of the tactics in your content marketing arsenal, direct mail can be more effective for certain audiences than email. Gasp! I know what you’re probably thinking, “It’s a digital-marketing world, sister. Catch up.” Well, listen, no one is suggesting that you should shift […]

OLD SCHOOL PRINT MINT

By Erik J. Martin, special to The Content Wrangler Here’s a news flash hot off the presses: old school bookmaking and antique printing techniques are making a comeback, despite the digital age. And folks with an artistic flair and a yen for creating something with their own hands stand to benefit—thanks to the San Francisco […]

Printing Industries of America Warns of Scam

Michael Makin, president and CEO
 of Printing Industries of America, delivers a message to association members warning of a major scam involving a fraudulent Canadian direct marketing agency.  Dear Member, Printing Industries of America has been made aware of a major scam involving a fraudulent direct marketing agency operating out of Montréal and Toronto. The company purports to […]

USPS Rate Expired Sunday

On Sunday, the 4.3 percent exigent surcharge USPS is billing postal customers expires. That means prices will go down on Sunday, absent some governmental action to keep the emergency rate the Postal Regulatory Commission allowed because of USPS losses during the Great Recession. That has at least one marketing vendor so excited. Pitney Bowes created […]

Print Dead at age 1,803

NEW YORK—Sources close to print, the method of applying ink to paper in order to convey information to a mass audience, have confirmed that the declining medium passed away early Thursday morning. The influential means of communication was 1,803. Print, which had for nearly two millennia worked tirelessly to spread knowledge around the globe in […]

Landa to unveil digital presses at Drupa

Landa has announced that its lineup of offset quality Nanographic Printing presses at Drupa will include sheetfed presses running at 13,000 B1 sheets per hour as well as one meter-wide (41 inch) web presses printing on plastic packaging films. The Company will also unveil Landa Nano-Metallography, a zero-waste metallization technology that will halve the cost […]

"Print Drives America" On the Road

New York – Printing Industries Alliance has announced that Marty Maloney their Executive Vice President is taking his presentation “Print Drives America” on the road. The presentation clearly positions and proves that Print is the dominant media! The presentation made its debut in a 50th floor CitiGroup meeting room in Long Island City last month. […]

Pass the Word: Print Drives America

Printing is far bigger and much more influential than many people give it credit for. It’s time to correct the perception. It probably will come as no surprise to hear that the perception of printing is far below where it should be. The reality, however, is that print is dominant among the media. That’s a […]

ROI from your Production Inkjet Press

Getting the greatest return on investment from your production inkjet press involves a number of steps. Print service providers must prepare for the addition of this sophisticated equipment, must ensure a match between the equipment and their staffs’ skills and finally, must fill that machine with volume. But often, the key to success is less […]