Harnessing The Power of Direct Mail

Great stuff on direct mail as always from USPS Deliver. Check out the USPS Delivers site below for more great content. USPS Delivers: https://www.uspsdelivers.com/ Customers today have seemingly endless options for how and where to shop. As a result, retailers have to work harder than ever to retain customers. It’s no surprise then that 80 percent […]

Create Color Palettes From Your Instagram Photos

Pantone has launched Pantone Studio, an addictive new iPhone app aimed at young, digital-savvy designers and Instagram-happy color-lovers who might get a kick out of creating personalized color palettes on their smartphones captured from selfies and snapshots and matched to Pantone’s color library of more than 10,000 hues. Designed by digital agency Rokkan, the new app replaces the company’s MyPantone app from […]

Powercoat Alive – Adding Content to Paper

Powercoat Alive – Deliver Interactive Content in Your Paper | NewsWatch Review from NewsWatch Television on Vimeo. Everyone is talking about it in the technology world- NFC or Near Field Communication. Rooted in radio-frequency identification tech, NFC has recently gained high popularity in recent years due to its integration with mobile devices. Now here comes a solution to make it even […]

Century-Old Printing Press Breathes Life into Graphic Arts Merit Badge

With our modern fixation on shiny new technology, it’s refreshing to see Scouts get excited about something from the predigital age. That’s exactly what’s happening in Lancaster, Pa., where one Scouter has channeled his passion for Gutenberg-style printing into a volunteer Scouting role. In 2009, Ken Kulakowsky, who has been involved with Scouting since he was a Cub Scout […]

What Designers can learn from Printers

This was to good not to share with our readers from Marina Poropat Joyce and Printing Impressions. Source: http://www.piworld.com/post/10-things-printers-can-teach-designers/ Designers are visual people and the best way to teach a visual person is to show them. Graphic designers are also curious people who generally like to see how things work. We all walk around with our […]