Attention-Grabbing Direct Mail

This was a really good article I came across especially if you are looking for ways to improve response for your direct mail programs. Have a look and as always we love to hear your comments. Attention-Grabbing Direct Mail Think back to past decades. Everything was oversized. MC Hammer was famous for his big pants. […]

Four Color Process is All Around You!

Most who read this blog will understand what the term “Four Color Process” means.  This essential staple in the printing process is how a printing press uses a few base colors to create almost all colors imaginable.  Four Color Process involves the utilization of 4 ink colors – Cyan, Magenta, Yellow and Black.  Better known […]

Do you believe this?

WHY THE PRINTED BOOK WILL LAST ANOTHER 500 YEARS It’s always an intellectual mistake to assume that the thing you love the most might be the exception. I remember listening to a public-radio conversation a few years ago in which two people debated the necessity and romance of record stores (a very large and storied […]

Poop Paper – Paper Made From an Unusual Source

Poop Paper?!?!?! Plant fibers (typically from trees) are the usual base material used in making pulp for paper production. However those plant fibers don’t have to come unprocessed directly from the plant. The fibers can actually be gathered after being processed by certain animals and delivered for paper-making in their poop. Paper products can be […]