Bridge the Gap Between Print and Digital

Which is better for a textbook? Print or digital? In most cases, schools and universities are still using print books for courses—though iPads, laptops, and digital resources have become significantly more common in the classroom in the past 10 years. Some studies have indicated that reading in print leads to better recall and superior performance […]

A Washable Print Advertisement

This creative poster does a lot more than raise brand awareness.  Full Tilt Cycle is a cycling studio located in Peterborough, Ontario and their most recent ad campaign has a unique twist.  The poster reads, Sweat. Rinse. Repeat. and the letters of the poster are removable detergent based letters.  This creates a washable print advertisement. […]

Maintaining Brand Consistency with Promotional Products

Your brand encompasses everything that customers perceive of your company. The logo, color scheme, tone and voice, with any aspect of your branding, you want to convey a consistent message. Promotional products are an excellent and effective way to promote your business and it’s easy to maintain brand consistency through your item choices. Here are […]